WHY JOIN?

Financial stability is about a lot more than knowledge -- it takes consistent action over time. Most of us do better when we have a supportive environment. Military Saves is a campaign to make every military community that supportive environment. When enough military members, civil servants, contractors, retirees, other veterans, family members, military organizations, private organizations, and companies belong to Military Saves, the entire military culture will be changed. The U.S. Armed Services will have become a saving community!

In a saving community, people encourage each other to save money regularly and habitually. They discourage excessive spending on non-necessities. Financial institutions help people save by offering incentives and other perks. Systems change to favor saving over not saving.

Social marketing is a process that takes time. This is not a quick fix, a specific savings program, or a one-time promotional campaign. It is a long-term, on-going effort to make real change in our nation's future.